• Safe and Effective Teeth Whitening Toothpastes
  • For healthy white teeth without compromise
  • Safe At-Home Teeth Whitening without Hydrogen Peroxide
  • The Good Guys in Teeth Whitening

Our Clean Commitment

  • Sulphate Free

    Free from sodium lauryl sulphate (sls) and artificial sweeteners

  • Cruelty Free & Vegan Friendly

    Our products never contain materials from animal sources and are certified suitable for vegans

  • Toxin & Paraben Free

    Toxin & Paraben Free | Clean oral care you can trust

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The Ultimate Whitening Bundle

Be confident with your smile. We’re here to help redefine your oral routine and turn that everyday two-minute chore into a little moment of self-care.

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Awards

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Word of Mouth

  • It’s a natural peroxide, enamel safe & I like to keep my teeth as white as I can...after one brushing you can definitely see the difference!


    @LeanneMooreFitness

    ★★★★★

  • I got an instant brighteness with my teeth & it’s a totally natural method that prolongs the whiteness which is what we all want!


    @ClementineMacneice

    ★★★★★

  • I absolutely love love this toothpaste. I was using whitening strips and oh the sensitivity was beyond a joke...this is one of my best finds this year!

    @SandraGillenMakeUp

    ★★★★★

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